LEGAL INSIGHTS

The digital economy is revolutionizing every aspect of our lives, and success in today’s economy requires that businesses become disruptors and innovators. At Patrick Law Group, we believe that a critical component of competitiveness in the digital economy is the pursuit of sharing and collaboration of relevant information.

We recognize the increasing complexity our Clients face in identifying relevant content and insightful business perspectives on changes and developments important to their practice areas and business interests. We invest in creating and sharing Client-centric content, and provide our Clients with current insights and knowledge that affect critical business decisions and the development of cogent business strategies.

PMI – An Insider’s Guide – Part 2: What to do When You’re Asked to Assist in a Potential Acquisition – Between Signed and Closed Phase

By Peggy Abood | Your day starts with headlines screaming across the Internet – your company has acquired a particular entity (“Target”).  The office is buzzing with the news and potential impacts – what does this mean for my role now and in the future, and how much more work am I going to have to take on?  More often than not, the acquirer’s legal team will be tapped to coordinate the planning for post-merger integration and implementation.  So, what do you do when the first email of the day is from your boss informing you that you’ve been asked to manage the legal needs of the Target?  Here are three points to bear in mind to begin the process of that most nebulous of goals:  a successful integration after a headline grabbing acquisition.

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Just Push the Button! Instagram’s Response to Influencers, Hashtags and Disclosures

In April, the Federal Trade Commission (“FTC”), after reviewing Instagram posts by celebrities, athletes, and social media influencers, issued 90 letters reminding influencers and marketers about the FTC’s requirements that influencers clearly and conspicuously disclose their relationships to brands when promoting or endorsing products through social media.  In this case, the FTC focused on influencers’ posts on Instagram.

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Mark Madness: Avoiding Trademark Landmines in College Sports

By Dawn Ingley | Recently, the Washington Post reported on a Maryland high school’s thwarted attempt to expand its use of a green hornet mascot logo which resembles Georgia Tech’s famous “Buzz” mascot trademark.  The Damascus Swarmin’ Hornets had previously negotiated with Georgia Tech to carefully define its use of the “Green Hornet,” which, unlike “Buzz,” faced in an opposite direction, had a “D” on its chest and was yellow and green, instead of gold and black.  Damascus and Georgia Tech previously agreed that the Green Hornet could be used on helmets, hallway signs and in the school’s newspaper. 

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LabMD – FTC Face-Off Continues Over FTC’s Data Privacy Authority

By Linda Henry | The U.S. Court of Appeals for the Eleventh Circuit recently heard oral arguments in LabMD, Inc. v. Federal Trade Commission, the long-running dispute over the FTC’s authority to impose liability for data security breaches even in the absence of actual consumer injury. The Court’s decision, which is expected in the coming months, will have widespread implications on companies’ potential liability for lax security practices.

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IoT Device Companies: Add COPPA to Your “To Do” Lists

By Jennifer Thompson | Last week, the Federal Trade Commission (FTC) updated its guidance on the Children’s Online Privacy Protection Act (COPPA).  COPPA and the FTC’s related COPPA Rules establish guidelines to protect children under the age of 13 as they access the internet.  The recent updates issued by the FTC make it apparent that companies, when expanding their business offerings and product portfolios, must also ensure they are adequately protecting children in their potential use of these products and offerings.  Specifically, the FTC identified: 1) new business models that could cause a company to become subject to COPPA; 2) new products that are covered by COPPA; and 3) new methods for obtaining parental consent under COPPA.

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