Marketing, advertising and new media efforts are even more critical in ensuring longevity in today’s fast-paced, hypercompetitive markets. Our experience includes supporting our Clients in their marketing, promotions and advertising needs, including advising on offline and online promotions, contests and sweepstakes compliance issues, reviewing and advising on advertising copy, and negotiating product placement, endorsement, co-marketing and promotions services agreement. We have also negotiated master use and synchronization license agreements for the use of soundtracks in television and film, as well as license and release agreements related to entertainment intellectual property for the stage, film and print.

RePRESENTATIVE Transactions in Marketing, Advertising, & Sponsorships

Advertising exchange and real-time bidding platform agreements

Digital marketing and survey services agreements

Programmatic advertising agreements

Public relations campaign consulting agreements

Sponsorship agreements and related sponsorship playbooks

Sweepstakes and promotions management agreements

Public relations services agreement for regional banking institution

Influencer management platform agreement for global entertainment firm