Marketing, Advertising & Sponsoships

Marketing, advertising and new media efforts are even more critical in ensuring longevity in today’s fast-paced, hypercompetitive markets. Our experience includes supporting our Clients in their marketing, promotions and advertising needs, including negotiating agreements for product placement, endorsement, co-marketing and promotions services, sponsorships and influencer engagements. We have also negotiated master use and synchronization license agreements for the use of soundtracks in television and film, as well as license and release agreements related to entertainment intellectual property for the stage, film and print.  We have also represented companies in their procurement of technology used to support their marketing, advertising and sponsorship efforts.

Representative Transactions